Our Development Process

“Quality is never an accident; it is always the result of high intention, sincere effort, intelligent direction and skillful execution; it represents the wise choice of many alternatives.” – William A Foster

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The Process to Build Your Business Website

  • Initial Consultation.

    As with any other website development company, we start with a conversation. We want to discover all we need about your business to help the website build. We need to learn all about your:

    • Prospective customer/client/guest/ patient,
    • Business goals and why your business stands out from the competition in your industry,
    • Website needs for interactivity, functionality, and content,
    • Level of service you prefer from us. For example, do you need from us:
    • Website hosting?
    • A web address (domain name)?
    • Unique graphics designed?
    • Monthly retainer services for updating the content for you after the site is live?
    • Maintenance and security monitoring?
    • Preferred timelines for website completion,
    • Your budget.
  • Project Quotation.

    After our initial consultation, we will send you an email web quotation. Our quotation is not a fancy, 6+ page document filled with self-promotional content and the pricing at the very end. It will be an easy-to-read email that covers all the costs for everything we discussed during our consultation. It includes any optional add-ons, expected time for completion, and what the next steps are.

  • Contract & Invoice for Deposit.

    Upon approval of the proposal, we’ll send you our contract and invoice for the deposit. This document will thoroughly layout everything and includes what you’re responsible for and what we are. We highly recommend that you read this document carefully. You want this as much as we do; because, in our contract, we assign copyright of the entire website to you upon receipt of final payment.

    We were surprised ten years ago when an attorney went to move his website for a redesign. His previous developer kept copyright on his entire site. This lack of copyright assignment meant even the text content that they originally wrote – was his. The law firm had to pay the developer a large settlement just to get ownership of their website and content – something that should have been theirs from the start. Therefore, you want to have a contract that gives you full ownership once a site is live and have all domain contact information in your company’s name.

  • Design Phase.

    Upon receipt of the signed contract and the 50% deposit, we begin the design phase. We will go deeper into our discussions about your brand colors, research your competitors in the industry, and have a recorded screen-share conference about your design preferences. We also send you a project workflow document. It is an excel spreadsheet that we will use in a shared folder to gather all the information and store decisions throughout the project.

    This phase is an excellent time for you to start gathering your text, graphics, videos, and product content that you will be providing. For e-commerce, we will give you a spreadsheet to add your product details.

  • Development.

    Once all designs (i.e., homepage and lower pages) are approved, we get busy coding your design into WordPress. We’ll add your website’s functionality, content, set up your processes, and make recommendations all along the way. When we are approximately 80% done, you will receive a link to your new business website in development.

  • Go Live.

    Once everything is approved, we take your website live. If you have opted to join our WordPress Support Services, we’ll get you started on it right away.

  • Training.

    Just because your business website is live doesn’t mean we disappear. We will schedule a time to train you on your new website. In a recorded screen-sharing conference, we get the pleasure of taking you on a tour of your brand-new website. We show you how to add/edit/delete your content. We give you a copy of the recorded video to use as a reference later.

  • Monthly Retainer.

    For clients who either don’t have time or simply don’t want to update their business websites with new content, we have various levels of monthly Webmaster Services – Retainer Packages. You simply email us your content, and we take care of it for you.

Ready To Discuss Your Project?

Let’s schedule time to connect and discuss your specific needs.